Briana Romancier
Brand Marketing Manager
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Hoop Fundamentals

Hoop fundamentals

Basketball Trainer Branding & Website Design

Coach Dave moved to Nashville and wanted to create a new name for himself. As a personal basketball trainer Dave has a lot of connections that span across the state, so he asked to create a hub of sorts that explained his specialties to new clients, while also showcasing the skills and accomplishments of his existing players. He wanted his voice and passion to really shine through in how he communicated in all of his deliverables, and create a space that revealed his greatest pride; his players. We started from scratch in creating a user experience that catered to his clients and created a branding system, stationary set and website.

Contributions: concept, layout & web design